Maple Leaf Foods’ Launches “Crisis” Blog
Maple Leaf Foods (not a client) today launched a blog in response to the 2008 Listeria deaths caused by eating its deli meats and, as with much of how the company handled the crisis, it is a very good...
View ArticleWSJ Takes it on the Chin
I have no idea if this post from Molly Wood truly reflects Apple’s approach to public relations (“hammer and hammer and hammer and hammer”), or if it is just the usual journalistic hectoring of public...
View ArticleCorporate Blogging: Still Hesitant After All These Years
More Fortune 500 companies are blogging, but the pace of growth is still shall we say restrained. The full results of a study by Dr. Nora Ganim Barnes, Ph.D. and Eric Mattson, CEO of Financial Insite...
View ArticleReasons to Feel Uneasy or Exhilarated
Philip Sheppard, a past president of the International Public Relations Association, brought to my attention this exhilarating and numbing video called Did You KNow? posted on the Pilot Theatre (from...
View ArticleReputation Risk and Water
Reputation risk for companies is an underestimated consequence of global concern about climate change. Rather than expending more inventive energy on denying a relationship between CO2 concentrations...
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